Check out this website for a wonderful book that will help you get organized, and will provide information that is key to the effectiveness of how you market your community or property! This book has 30 chapters and 470 pages devoted to all of your community’s import marketing functions including print and internet advertising, billboards and signage, social media, locators, referrals, marketing calls, and much more! You’ll read articles, have handy checklists, amazing tips, and specialized forms for recording, analyzing, and measuring.
http://www.multifamilypro.com/products/books/community-marketing-tracker-2011/
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